The property market remains a competitive place, where vendors and buyers alike jostle for the best homes and the best deals.
Most people will do all they can to make a property look enticing, yet sight is not the only sense that vendors should appeal to when trying to sell their home. Subconsciously stimulating viewers' remaining four senses can make your home appear much more welcoming and attractive, which could potentially lead to an offer.
As such, here's our guide to preparing a property for a buyer's five senses:
First impressions count and these are typically formed as the viewers drive up to your home. Ensuring that your end of the street is tidy is a good idea, as is mowing the lawn, painting the garage door or doing whatever's necessary in order that the exterior of your property meets approval.
Ensure your home has been cleaned, paying particular attention to the kitchen and bathrooms by bleaching the grout, cleaning any mould from the walls and scrubbing tiles. Ultimately, you want to display your property in the best light possible and indicate to viewers that you've taken good care of it.
Don't forget that it's not only the property that's on view, you are too so dress the part. Making an effort will demonstrate to viewers that you are decent people, the type with which it would be pleasant to deal with.
Should you live near a busy main road or near noisy neighbours, you may find that upgrading the windows is a necessity. Double glazing should deliver improved sound proofing which allows inhabitants to sleep at night or work from home, undisturbed by noise.
Presumably, few people these days are sufficiently beguiled by the irresistible aroma of baking bread that they make an offer on the spot, no matter how much this cliché is still banded about. However, you can guarantee that any unpleasant odours will dissuade buyers. Therefore it is key to ensure that you remove all traces of bad smells, a measure that is particularly pertinent for vendors that smoke or own pets.
Research has shown that a property's smell is very important and that many people won't even consider one where smokers and/or animals have been resident. Thus it's recommended that vendors hire an industrial vacuum to deep clean the carpets, wash curtains, wipe the walls and give a property a good airing. Hiding all evidence of a pet during a viewing is also advised. Fresh, subtle flowers and some air fresheners are a must. To determine whether your fragrant efforts have been successful, ask a good friend to pop over and give you their honest opinion.
There are some things that you simply can't take when you move into a new house, so the floors, walls and banister all deserve some thought if they are to satisfy your viewer's sense of touch. Anaglypta wallpaper and textured ceilings are two elements that might be deemed unattractive, old-fashioned and undesirable, thus in need of refurbishment. Meanwhile, splintered woodwork, uneven laminate flooring and cracked tiles might cause injury.
While rectifying any of these issues will necessitate a little investment, it could make the difference between a sale and disinterest. Presenting a refreshed tactile, smooth and sleek environment will appeal far more than one in which viewers are in danger of grazing themselves on the paintwork.
In the figurative sense rather than the actual one, taste is extremely individual. It is impossible to appeal to all viewers' tastes as they vary so very widely. However, you can provide them with a blank canvas upon which they can more easily visualise what their belongings may look like in the property.
This requires the removal of knick-knacks and personal objects such as framed photos, redecorating with a neutral colour and possibly the reorganisation of furniture. Doing so allows buyers to imagine themselves in the property, something which is a key factor in the decision-making process. It also presents your home as one which 'doesn't need much doing to it' - which is another big factor.
Why is it a good idea to consider all of these steps? Because this all-encompassing assault on the senses could appeal to your viewers' sixth and most important sense; the one that could ultimately make the decision to offer above the asking price.